Here is the facebook page for the event.
Jan 14, 2011 Thurs: 4:00 pm – 11:00 pm
Jan 15, 2011 Fri: 10:00 am – 6:00 pm
Jan 16, 2011 Sat: 10:00 am – 11:00 pm

Why you want to go: All of Tel Aviv’s Designers under one roof, you have an opportunity to see what’s happening in Tel Aviv in one trip, as all of the stores in Tel Aviv are spread out in different pockets of the city.

We hit the market and here’s our sneak preview of the collections you can expect to find at the fashion market.

Rhus Ovata

Two talented sisters who opened their own brand under “Rhus Ovata” (“Sugar Cane”). They have a lot of well thought out, on trend pieces that still hold their own. This collection has a lot of unexpected cutouts that are so fun to wear. We loved the colors and print in their patterned pieces and don’t miss their leather like leggings!

Frau Blau

Frau Blau has their Aviatrix (AW2011) Collection for your viewing pleasure. Frau Blau is an artistic expression that we would describe as a colorful, punk cabaret. Each collection is a story of it’s own atmosphere. We love the skirt, the fun pearl print leggings and the shirt with the tie and vest printed on it was a riot.


Bundle up with this earthy textured goodness!

Anya Fleet

We loved the victorian jacket and this strong shoulder blazer stands out in the sea of blazer trends with it’s floral lapels (which reminds us of the Russian folk babushkas). We couldn’t find a picture, but be sure to see her shorts and mini skirts that were in rich textures with cutaway bits in sheer fabric.

HOKO- Hagit Hazan

LOVE this high waisted structural skirt that’s longer in the back. Just the cure for my boring black mini! They also had a lot of crop top tees that would be adorable with this high waisted skirt. They have a variety of lovely tops that are comfy and stylish. Be sure to check out their jackets too!

Keren ve Michal

We loved the letters/shapes stitched into most of their collection. They also had some great striped long sleeved teas (not pictured).

Maria Berman

We swooned over these tailored sweetheart neckline dresses and they have leotards for layering that look like fitted henley tops (with a pocket).


Gusta is a MUST check out stall for the sexiest slacks in town and of course their edgy tops and this seasons knitted dress. See our Gusta store visit post !


We covered Frogaspect before in our post on the accessory market last week. Sea inspired works of art to add a dash of creative flair!


Subscribe To Our Newsletter

Join our mailing list to receive the latest news and updates from our team.

You have Successfully Subscribed!