November 27, 2011 – 8:42 pm

Store Location
252 Dizengoff St. Tel Aviv
Open: Sunday-Thursday 10.00-20.00*
*(In the winter- 9.30-19.30)
Friday 9.30-15.00
Tel. +972.3.5463867
my.umbrella252[at]gmail.com
Find them Online
Facebook Page
Umbrella is the first collective designer shop that opened in Israel. It combines 10 talented and accomplished Israeli designers under one ‘Umbrella’.
Founded in 2011, by the designer Ellen Ruben, Umbrella offers a wide range of clothing and accessories customized to provide customers with the most contemporary and updated fashion.
All the designers are dedicated to producing the best quality, and sustaining a high standard of service. Each designer operates a mini shop, so the shopper can really experience each brand separately within the larger Umbrella store.
October 30, 2011 – 4:29 pm

Find them Online
Visit her Blog Naftulily
Like Naftul in Facebook
Shop Naftul’s Etsy store
Store Locations
Gusta
19 Jabotinsky St. (off Dizengoff St.), Tel Aviv
16 Amiad St. Flea Market, Yaffo
Open: Sunday-Thursday 10.00-19.00
Friday 09.00-15.30
Tel. +972.3.6829752
Visit Gusta shop
Mayu
7 Malchei Israel, Tel Aviv
Tel. +972.3.5273992
and
7 Shabazi St., Neve Zedek, Tel Aviv
Tel. +972.3.5166795
61 Osisshekin St. Ramat Ha’sharon
Tel. +972.3.5499033
Official Website
Facebook
Banot
212 Dizengoff St. Tel Aviv
Tel. +972.3.5291175
and
40 Shenkin St. Tel Aviv
Tel.+972.3.5281796
and
Pavilion No. 14, Ha’tachana Area, Tel Aviv
Tel. +972.3.5175734
banot103@zahav.net.il
Gothic
32 Ancho’ Sireni, Giv’atayim
Open: Sunday-Thursday 9.00-20.00
Friday 9.00-15.00
Tel. +972.3.7320566
service@gothic.co.il
Official Website
Facebook
Nataly Elian is recently back with us here in Israel after 5 years working abraod with the designer BIYA and opened her label, Naftul. The Naftul vision is built around clothes that understand the female body, dying technologies, and fabrics that suit our warm climate. Most of all she strives to provide a reasonable price!
October 23, 2011 – 7:47 pm

Find Them Online
Shop Lollipop Online!
Like Lollipop On Facebook
Store Locations
Studio Store
77 King George St. Tel Aviv
**By Appointment Only**
Tel. +972.54.2463463
maornawi2[at]gmail.com
Designers Boutique
50-59 Dizengoff St., Dizengoff Center, Tel Aviv
-1 Floor
Open: Thursday 16.00-21.00
Friday 10.00-16.00
Lilli Grace
176 Dizengoff St. Tel Aviv
Open: Sunday-Thursday 10.30-20.00
Friday 10.30-16.00
Tel. +972.77.5155018 | +972.3.6428767
Facebook
Founded in 2010 by jewelry designer and singer / songwriter Maor Nawi. The jewelry is bursting with colors, prints, and geometric ‘tetris’ shapes. Some pieces incorporate recycled materials such as plastic bags and yogurt containers- how eco chic! And most of the necklaces are designed from both sides, so it a full guarantee that you will never get bored.
October 22, 2011 – 8:34 pm

Find Online
Visit Endy ve Erin Official Website
Like them on Facebook
Shop Online
Shop Endy ve Erin Online
Store Locations
Quelque Chose
8 Ha’barzel St. Ramat Ha’hail, Tel Aviv
Open: Sunday-Thursday 9.30-19.30
Friday 9.30-16.00
Tel. +972.3.6441450
d.qlqchose[at]gmail.com
Official Website
Facebook
Gusta
19 Jabotinsky St. (off Dizengoff St.), Tel Aviv
16 Amiad St. Flea Market, Yaffo
Open: Sunday-Thursday 10.00-19.00
Friday 09.00-15.30
Tel. +972.3.6829752
Visit Gusta shop
Boutique 5
5 Lincolen St. Tel Aviv
Open: Sunday-Thursday 10.00-20.00
Friday 10.00-16.00
Tel. +972.3.5623391
Facebook
Banot
212 Dizengoff St. Tel Aviv
Tel. +972.3.5291175
40 Shenkin St. Tel Aviv
Tel.+972.3.5281796
Pavilion No. 14, Ha’tachana Area, Tel Aviv
Tel. +972.3.5175734
banot103[at]zahav.net.il
Around The Block
18 Ha’melaha St., Industrial Area, Ra’anna
Open: Sunday 10.00-16.00
Monday-Thursday 10.00-19.00
Friday 9.00-14.00
Tel. +972.9.7484418
theblock[at]bezeqint.net
Facebook
Studio Store
Brand Showroom
2 Levontin St. Tel Aviv
**By Appointment Only**
Tel. +972.54.7621285
yael.scharaby[at]gmail.com
Andy Ve Eirn by Yael Scharaby opened in September 2010. She named it after her grandparents who played an influential role in her life. Andy Ve Eirn is all about the textiles with a focus on versatile knitting techniques. She actually starts from creating a yarn thread base from the yarn itself. As the label’s name implies, there are collections for both men and women, with beautiful knitted items along side one-of-a kind pieces.

Store Locations
Designers Boutique
50-59 Dizengoff St., Dizengoff Center, Tel Aviv
-1 Floor
Open: Thursday 16.00-21.00
Friday 10.00-16.00
Shoemaker
20 King George St. Tel Aviv
Open: Sunday-Thursday 10.00-20.00
Friday 10.00-15.00
Tel. +972.3.5354933
info[at]shoemaker.co.il
Official website
Facebook
Liza Benshtain combines simple materials from everyday life and turns them into stunning accessories. Materials include plastics, fabrics, and shiny gems with a lot of her signature fan silhouettes. Her work is colorful, with character, and has humor- which makes for fun and lighthearted statement pieces that are also glamorous.

Contact The Designer
Yael Uriely
dvarimtovim[at]orange.net.il
Tel. +972.54.9466462
Find online
Official Website
Facebook
Twitter
Stores Locations- where to shop in Tel Aviv
The Green Fairy- Eco Boutique
71 Ibn Gvirol St. Tel Aviv.
Gan Ha’eir Shopping Center, Fountain Floor.
Open: Sunday-Thursday 10.00-20.00
Friday 10.00-14.30
Tel. +972.3.6035345
hafeyahayeruka[at]gmail.com
Official Website
Facebook
Yosef
213 Dizengoff St. Tel Aviv
Ha’tachana, building No. 16, Tel Aviv
Outlet Store:
9 Mercaz Ba’alei Melaha, Tel Aviv
Tel. +972.3.5298991
info[at]yosefperetz.com
Facebook
Since 2010, Yael Uriely designs under the motto- “unique designs for the individual”. She designs handmade jewelry and accessories, where old and new is turned into fantastic one of a kind artwork. Yael Uriely’s label, ‘Dvarim Tovim’ (which means ‘good things’) embraces an eco awareness and uses many environmental friendly materials. She enjoys creating jewelry from vintage fabrics, buttons, and beads that she find in her visits in the flea markets.

Store Locations
Studio Store
10 Hertzel St. (off Rothschild Blvd.),
2 Floor, Tel Aviv
By Appointment Only
Tel. +972.52.3551366
mona.f.design[at]gmail.com
Find online
Official website
Facebook
Bluma
24 Ashtori Ha’phri St., Basel Area, Tel Aviv
Open: Sunday-Thursday 10.00-20.00
Friday 9.30-15.00
Tel. +972.3.5444622
blumafashion[at]gmail.com
Official Website
Facebook
Limka
2 Shelomo Ha’melech St. (off King George St.), Tel Aviv
Open: Sunday-Thursday 10.00-20.00
Friday 10.00-15.00
Tel. +972.3.6203359
Facebook
Napoca
196 Dizengoff St. Tel Aviv
Open: Sunday-Thursday 10.00-20.00
Friday 10.00-16.00
napoca196[at]gmail.com
Facebook
Precious Shop
63 Frishman St. Tel Aviv
Open: Sunday-Thursday 10.00-20.30
Friday 10.00-16.30
Tel. +972.3.5293814
ofirerlich[at]hotmail.com
Facebook
Online Store
Sense of Fashion
Founded in march 2010, by the designer Moriah Hemed. Her label “Mona” is after her nickname. Her collections are inspired by the jolly 1930′s-60′s. Assembled with fun, humor, and feminine touches.